The Digital Phoenix Effect - How legacy firms can use platforms to foster innovation

FREE on Amazon Kindle untill Sunday July 27th 2025

Free on Kindle Until Sunday July 27th!

Don’t miss your chance to read The Digital Phoenix Effect—our new book that explores how legacy companies think about platforms and innovation.

In The Digital Phoenix Effect, we share more than a decade of research and real-world cases—showing how legacy firms can lead the platform revolution without burning everything down. With insights from AXA, Siemens, Eni, and 140 initiatives across the S&P 500, the book offers a clear, research-backed playbook for platform transformation in non-digital-native firms.

You’ll discover:

🚀 How to unlock idle assets—like relationships, data, and capabilities—and use them to create value through ecosystems.

📊 How to solve critical business problems—from underutilized data to innovation bottlenecks—through platform-based strategies.

🤖 How GenAI is shaping platform co-design—including a GPT-powered Platform Thinking Journey co-thinker you can use today.

This isn’t just a book—it’s a toolkit. With concrete tools, guiding frameworks, and inspiring stories, it brings Platform Thinking down to earth for leaders in complex, established organizations.

You find more info here:

https://platformthinking.eu/

And we look to read your feedback 😃

Here is the episode of #TalkingAboutPlatforms (with Philip Meier) on the book: