Discover more from Industry Platforms Research
How to Compete When Industries Digitize and Collide: An Ecosystem Development Framework
One of the most important developments in the past few years has been the rise of digital ecosystems: new configurations for firms to collaborate and combine as they seek to create and capture value.
As industry boundaries dissolve and digitalization grows apace, ecosystems are becoming increasingly important. Yet for all the excitement and Big-Tech envy, there is little guidance for how to create ecosystems.
How should a firm best engage? Should it become a partner to someone else’s ecosystem, or build its own? Should it focus on a broad range of digitally connected services, or narrow down? How should we think about ecosystem value proposition, governance, and complementor choice? And, what is the case for investment in ecosystems?
Drawing on recent research and projects with leading firms, this article offers a framework for understanding, engaging in, and building business ecosystems.
See more at Jacobides, M. G. (2022). How to Compete When Industries Digitize and Collide: An Ecosystem Development Framework. California Management Review, 64(3), 99-123. https://journals.sagepub.com/doi/full/10.1177/00081256221083352